Anand & KSawME had a heated Business Meeting


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Swaminathan Kasiviswanathan: How much is enough?

Anand Nataraj: It’s not a question of enough, pal. It’s a zero sum game, somebody wins, somebody loses. Money itself isn’t lost or made, it’s simply transferred from one perception to another.

This post is pressed by Chikoo

The teen aged Entrepreneurs from Madurai


Last week got a call from my sales folks that a 13 year old CEO from Madurai wanted to meet me… Get impressed by this kids approach and immediately gave them an appointment the next day…

Since his father was busy that day, he was not in a position to make it to office… I didn’t want to disappoint the kid and went to a nice-cream shop near to his house…

He came along with his 15 year old co-founder and they gave a brief intro about them and their ataWAB.COM venture… Frankly got startled to see the way they projected, the vision and clarity they have…

I asked them to come with the expectations on me, swami & cogzidel… The next day kids came with their 14 year old co-founder and the list…

The list goes like this;

– Hosting Support
– Gadgets to review
– Infrastructure
– Mentoring

Without a moment to think we agreed to help these kids and be a part of their success…

Would be glad if you can go thru ataWAB.com and pass your feedback…

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Last to First: S.Anand Nataraj, Syed, Abshiek & Swami…

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Roshan & Anand

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This is how we brainstormed at IBACO…

My First Entrepreneurship Venture


20130908-184814.jpgI always had flair for entrepreneurship from my childhood days… My first entrepreneurship ride started when I was 12… I use to breed fish during my school days and sell them during summer vacation…

I brought 3 big paint barrels and bread fish… Mostly I bread White Molly, Red Molly and Black Molly… Total investment came to less than Rs.30…

By the time my exams were over there were 100’s of fish on each breed… I sold a pair for Re.2 and fish plants for Re1 and ended up making around 1500 bucks which was a big money for a the investment…

The next year I started breeding Fighter(A breed known for fighting)which breeds by laying eggs Rs.10… I experimented by cross breeding fishes…

  • White Molly + Black Molly gave me Chocolate Molly & White Molly with black dots…
  • Red Molly + Black Molly gave me Red Molly with Black Tail…

This time with lot of variety and by starting the breeding process a bit early, my revenue increased to Rs.6000/- the next year…

Finally I had to abandon this venture owing to my mothers pressure… But this was the foundation to my entrepreneurship and this experience helped me to perceive as an entrepreneur at a later stage…

Thanks to Thala (GK) & Roshan


Yesterday got an invite from our Thala and Roshan… They gave me a treat for my birthday and they gifted me a wonderful Sunglass…

As planned we all met at Suguna Vilas Sabha and it took some time for thala to finish his calls and join us… In the mean time had spent some time with Roshan as it has been a long time…

By the time Thala joined us it was Roshan’s time on the call… But it was really nice to get such a time with a person like thala…

It was an unpublished rag to rich story… Where a person from a village coming to Chennai… He started his business with hardware to electrical to TNHB contract to Travel Agent to Construction Business….

In every venture he was successful and every venture has lots if case study for entrepreneurs to learn…

I had to cut short the conversation as I had to come back to hospital… I need a casual meet with him for sure and need to interview him and document his case study…

I thank Roshan for facilitating a meet with Thala… And thanks to Thala for sharing his story… You are really interesting and motivating…. You have really made my day….

Also thanks you both for the Sunglass…..

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Mobile Solar Generator for SMEs


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We have received an excellent offer on a product which we find of immense use. iKUBE (Italian Product) offers Mobile Solar Generators which are foldable, in various capacities from 1 KW to 5 KW.
These are ready to use, on wheels, and supply power anywhere/anytime once charged by Solar Light. Extremely convenient, need no installation and can be used at Homes, farm houses, at picnics, offices, temporary installations, commercial offices…. anywhere.
The dealer Contura Solar have offered to supply the 3KW product (Made in Italy) at all inclusive price of Rs.4.95 lac. They are sending us one 3KW iKUBE at a very special introductory price of Rs.4.75 lac.plus 2% CST against Form C.
80% Depreciation can be availed for Income Tax purposes. (Saving of upto Rs.1.14lac)
In case any member is interested, Contact:
IamSMEofIndia Solar Energy Facilitation Centre
C/o. Faridabad Small Industries Association
FSIA Park, Opp. Plot No. 23, Sector 24, Faridabad-121005
fsiaindia@gmail.com, info@iamsmeofindia.co.in, 9711123111
http://www.iamsmeofindia.com

Build a team which accepts criticism and absorb pressure


One of the latest learning in my team building experience is quitting for criticism and bogging down for pressure….

Also this has happened with my top management and core team… From the beginning they were shielded from  facing criticism and pressure…

Once left open to face the reality they immediately bogged down and quit without even trying…

With this hard learned lesson we now decided to put people under pressure and  criticise even smallest deviation… In this method many people quirt and a handful of people stayed… Now we have a bunch of folks who could handle pressure and criticism…

Situations which needs to be addressed;

  • meeting commitments…
  • fixing process deviations….
  • pushing to accept change…
  • managing peer pressure…
  • breaking hurdles…
  • increasing benchmark…
  • increasing lateral thinking…
  • developing problem solving skills…
  • build go-getter attitude…

Planning to set a Stationary Shop


For sometime I’m looking at options and opportunities in setting up some shop either directly or a franchisee… Looking at options where investment is less and less risk… This is more to engage my dad post retirement…

Also I’m fond of entrepreneurship, trying and learning new things.

Yesterday my friend was telling me about setting up a Stationary Shop ti engage his dad or dad-in-law… He chose a Stationary Shop because he has his cousin who is already into the business for some time and knows the nuances of the trade. His cousin has also volunteered in helping in shop choice, setting the shop, introducing to dealers & vendors, guiding in customer spotting and creation…

Mostly by this week we might start with Business Plan and understand the risks and opportunities… As we did an oral planning it was low investment and low return business… But I’m thrilled as I’m entering into trade and retail…

Am very eager to prepare the business plan… Also friends if you have any subject experience or any ideas or thought please share it….

Tips for Customer Support Managers


1. Get Inside your Customers’ Skin
In order to align all the company’s functions with developing, maintaining, sharing and performing to detailed customer experience maps, the company needs to have deep personal relationships with its customers to truly understand them.

2. Relationship Determines Revenue
Customers often value relationship more than the product or service. Find out how to invest in stronger relationships, understand customer budget bibles and match their planning cycles.

3. Break the Technology Addiction
Technology doesn’t have all the answers and it can’t auto-service the customer. Technology is a tool and we must know when and how to use it in communications and analytics to create better decision outcomes. Invest in these tools, but don’t let them replace in-person conversations and relationships with customers.

4. Revenue requires a Village
Customer-centric organizations are not natural homes for lone-wolf, “hail-Mary pass” producing sales folks. Chief Customer Officers need sales, marketing and support departments to understand the holistic experience for the customer and deliver their individual components with the same tone, cadence and channels outlined in a unified experience map.

5. Pay for Relationship Quality
People do what they are financially incentivized for. CCOs that are supporting a customer-centric transformation are replacing NPS and customer sat scores with a measurement of each function’s role in delivering a customer experience that supports revenue. Instead of MBO, churn or close rates, consider performance metrics aligned with the customer experience story board, customer engagement and peer scoring.

6. Collaboration is your Lifeblood
Customer centric organizations are highly collaborative; it’s the secret sauce to delivering consistent, meaningful experiences and relationships. Only through enterprise-wide transparency, information sharing, proactive feedback, ideation and communication patterns that transcend hierarchical organization structures can teams respond to customer expectations and quickly resolve issues.

7. You’ll Never Know It All
One of the biggest challenges facing CROs transitioning to CCO is that they don’t know or have experience in all the functions – marketing, sales, distribution, and customer service/support. At best someone might have deep experience in two but not all. That also means CCOs need to let go of tendency to ‘command and control’ and lead by example, enforce highest of ethical behavior standards, enable employees to their jobs to the best of their ability, and focus on building healthy teams.

Courtesy: Forbes.Com

My next venture would be on BIO Fuel / Energy


These am intensely doing research on BIO Fuel and BIO Energy… Me along with a friend have decided to do a pilot project for next six months on this…

Today my friend visited me to Coimbatore and we had nice half day conversation… We collaborated all the information we have done till date…

Again we are meeting in Chennai during 1st Dec and we might. One up with a clear road map for next 6 months… In coming months will update you all about the nuances Bio Fuel & Energy…

Diet Water – a new business idea


Went to Subway to have a sub along with Kavi… When he insisted for a different joint I denied it telling him I’m on diet… By the time when we were billing there was a guy who ordered for a diet coke…

By this time we got a call from the friend who was waiting for us at Cafe Coffee Day which was was located on the parallel street… When we asked for his order he said he wanted a green tea as he was in diet…

After our meeting Kavi was thirsty and he got a bottle of water… He offered me if I wanted to drink? And I denied… He was spontaneous telling it was a diet water…

I was startled… We had a big laugh and then we thought there was a great market if we. Considering the DIET market we though DIET WATER for sure will have great market…

We even thought of a name DIET ACQUA… So how do we differentiate from normal water is we are selling H1O instead of H2O

We know it was a crazy and funny discussion… But who knows in this crazy world with a whole lot of crazy people a DIET WATER can be a reality in future :)…