Launched Our First Franchise & Our Fourth outlet at Irungattukottai near Chennai!!
Would like to thank Mr.Sivaraman for showing trust on T2C business model by investing in our first Franchise!!!
Some glimpse of our Shop Launch;
Already rumours have started to spread about CM!!! It was panic and I could see the roads crowded and people driving crazy to reach home!!!
Around 5.30 PM there was a news from Thanthin TV that the CM is dead!!! Within minutes all the shops, showrooms & offices were closed!!!
That is when thought of keeping the Shop open until our normal closing hour!! I asked Jegan if we could do that and he spontaneously said we can!!!
Then what?? We sent all the lady staff home and we kept the shop open!!! It was electrifying crowd and we couldn’t manage!!!
In 3 hours we had almost 100+ bills, 200+ foot falls and all the raw materials at shop got over!!! In fact we closed the shop only when the milk got over!!!
In between there were some party workers who insisted to shut the shop and the situation was diffused by Jegan!!!
My main aim to go for the risk is to get the mileage and to earn the customer visibility & loyalty!!! Fortunately we were able to strike both as customers were thanking us for keeping the shop open against the vulnerability!!!
Finally I’d like to thank Jegan, Sabastian, Ravi & Chandru for supporting me on this risky endeavour!!!
Everything went well and we are all set for our launch on 9 December 2016!!
As of today, we’re launching our MASCOT, a traditional Coffee Master from a rural coffee shop in Tamil Nadu!!!
I keep wondering often, because;
Just wondering what is soo attractive about Coffee to get this much traction…
So, with this instinct I’m planning to venture into Coffee Business… It might sound wired but true… Venturing on instincts!!!
I’m sure this Social Media traction will also apply to in person traction and get business…
Like we anticipated there were lots of hiccups on reworking on big Coffee Shop. It involved many challenges like;
Then with lot of delebration we have decided to go for a franchise for a small coffee shop kiosk.
By doing this we thought;
With that thought we immediately arranged a meeting with a franchiser and made an agreement him, we fixed a place and as always it was the bank which was playing spoilsport to fund us in spite of holding an FD!!!
Bank offered us 80% of our FD as loan and we asked for 100% as we have a working relationship with the bank for a long time and also we have;
In spite of threatening the bank that we have to look for another bank they stretched the limit to 90% of FD. But we agreed for this ask the money was sufficient to start!!
When we thought we have set everything is place and we were good to start. The place we finalised couldn’t be fixed as the person incharge backtracked for some reasons.
Now we are aggressively looking for place!! It is a Coffee Shop Kiosk and we need 10 * 10 sq ft space in some prime locality or commercial place which can get us lot of footfalls!!
We are looking for a place in following locations.. Kindly pass a message if you have any reference;
Thanks in advance for sharing leads!!
Went to CCS after a while and it was a long business meeting with Bala.. After wrapping our business discussions, it was chill out time and Bala casually asked about the status of Coffee Shop initiative!!!
It all started from here and I was explaining Bala on where we were struck and the funding required for the project!!
Then Bala immediately opened an avenue through NEEDS Program Tamil Nadu and this one spark was enough!!!
Immediately we contacted our old consultant and Bala referred a new consultant!!!
In just a week he worked on;
With the funding challenge solved and with the place finalised, it is just setting up the shop!!
Yesterday Bala had a meeting with a vendor who has expertise in setting up coffee shops and got all the prerequisites!!!
Now it is time to get quotation from multiple vendors and work on executing the plan!!!
Let me take this opportunity to thank Bala for the Push!!! My next blog would be with the snaps of our Shop!!
I was telling a friend about how I’m trying and selecting unique brevarages for my for my Coffee Shop… He told me about Iced Lassi at ANBU PAAL NILAYAM near Thanjavur Old Bus Stand…
Just added it to the list of brevarages to be tried!!
If you have just ran thru this blog post and you have any experienced or come across any special brevarage please share it with me as a COMMENT!!!